Digital Marketing Blog

The Three Traffic Sources For Startups
Digital Marketing, Paid Media, SEO, Social Media
By David / February 14, 2020

The Three Traffic Sources For Startups

The Three Traffic Sources For Startups I was recently re-reading Randall Stross’s book, The Launch Pad: Inside Y Combinator, Silicon...

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Why Do Jewelry Stores Fail at Storytelling?
Digital Marketing
By David / February 12, 2020

Why Do Jewelry Stores Fail at Storytelling?

Why Do Jewelry Stores Fail at Storytelling? There are few purchases in our life that emote more emotion than jewelry....

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How to Effectively Grow an Email List
Email Marketing
By David / January 20, 2020

How to Effectively Grow an Email List

Eight Ways To Effectively Grow an Email List in order to build an audience of engaged sports fans for our...

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Measuring Success in Content Development
Content Marketing
By David / January 19, 2020

Measuring Success in Content Development

Measuring Success in Content Development Prospective clients often tell us that their previous or existing SEO agency is producing X...

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Inbound Marketing ROI Unlocks Budget
Digital Marketing
By David / January 17, 2020

Inbound Marketing ROI Unlocks Budget

Inbound Marketing ROI Unlocks Budget A 2018 study from Hubspot illustrates that companies see higher ROI as a result of their inbound...

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Creating Killer Buyer Personas
Digital Marketing
By David / January 16, 2020

Creating Killer Buyer Personas

Creating Killer Buyer Personas Buyer personas are representations of your ideal customers. They help you understand your customers (and prospective...

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The Single Most Important Inbound Marketing Metric
Digital Marketing
By David / January 15, 2020

The Single Most Important Inbound Marketing Metric

Understanding Your KPI (Key Performance Indicator) When it comes to increasing revenue, we don’t believe in guessing. That’s why we...

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Why Great SEO Is Not “Set It and Forget it”
SEO
By David / January 12, 2020

Why Great SEO Is Not “Set It and Forget it”

Why Great SEO Is Not “Set It and Forget it” In a great post by Drew Sanocki called “Here Is...

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Four Digital Marketing Predictions The Experts Got Wrong In 2019
Digital Marketing
By David / January 9, 2020

Four Digital Marketing Predictions The Experts Got Wrong In 2019

Four 2019 Digital Marketing Predictions The Experts Got Wrong As I was starting to work on my 2020 digital marketing...

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Have We Seen the End of SEO Copywriting?
Content Marketing, SEO
By David / January 8, 2020

Have We Seen the End of SEO Copywriting?

Have We Seen the End of SEO Copywriting? It’s an interesting question. Is SEO copywriting dead? It’s something my wife...

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